The division Smart Products is part of KSR Group, an Austrian company based in Gedersdorf. Here, in the heart of Lower Austria, we develop, create and import high-quality solutions for household, leisure and micromobility.
With many years of experience, KSR Group is the full-service partner of Europe’s largest retailers in sourcing, importing and servicing products that meet the needs of their customers. The keys to our success are solid relationships with our global trading partners, as well as the expertise and dedication of our employees who transform ideas into products every day. This approach has made us one of “Austria’s best managed companies” as recently as 2021.
Smart products have become an integral part of our everyday lives. The primary goal of the Smart Products division is therefore to take our products and brands to the next level for you.
MARKET ANALYSIS
If you want to keep your finger on the pulse, you have to constantly observe the market, recognise trends, analyse potentials and react to them at an early stage. We take care of all this and advise you competently on the insights gained and what this means for the (further) development of your smart products.
DESIGN & DEVELOPMENT
In our Research & Development Centre, we plan, design and develop user-friendly product solutions in-house. In cooperation with our global production partners, we source and produce products with high functionality and appealing design. This ensures increased product usage, customer loyalty and satisfaction.
PROFESSIONAL MARKETING & BRANDING
Our marketing team offers you a full service when it comes to launching and promoting a new brand. From a clear positioning including USP, the design of content, advertising materials, instructions for use and packaging, we provide you with a coherent marketing and branding concept.
QUALITY MANAGEMENT
Complying with the highest quality standards in production is a matter of course for our production partners as well as ourselves. Tested components and high-quality materials are therefore used in production.
LOGISTICS
With our partner network of logistics service providers, we manage the worldwide delivery of our products to your warehouses or retail stores.
SERVICE
We see ourselves as your qualified and reliable service partner who supports you where it matters most. Thus, we take over the service of our Smart Products for you.
